Duke University Health System Logo
Duke university health system is a world class health care network dedicated to providing outstanding patient care educating tomorrow s health care leaders and discovering new and better ways to treat disease through biomedical research.
Duke university health system logo. Individual schools programs departments and initiatives should use some combination of the core elements of name color typography and visual mark to take advantage of duke s brand power and visibility. The duke health logo should be used for clinical or patient care purposes and when an event or program is associated with all three entities. Duke university school of medicine branding pdf. Founded in 1998 to provide efficient responsive care the health system offers a full network of health.
The athletics identity system should only be associated with student athletic entities and never used for academic or administrative content in any media. Duke health brand center welcome to the duke health brand center. Duke university health system the duke university school of medicine and the duke university school of nursing and or comprises all three missions. The primary entrance to every duke health location should be identified with a duke health signature logo either in the horizontal or vertical format.
Duke athletics maintains a distinctive graphic mark commonly referred to as the iron duke d the single block d is used for athletics teams and donors. Common brand guideline questions with examples you can also learn more about our brand guidelines in this pdf resource which outlines examples for some of the most common questions about our brand do s and don ts. The university s widely recognized brand benefits each entity within duke. Research clinical care and education.
If you have respiratory symptoms or you are concerned that you have covid 19 please call your doctor or the duke health covid 19 hotline. If the horizontal version is used it should be aligned left or right not centered. Our master logo consists of the duke health shield within a duke blue box with the words duke health. Our duke health logo duke health uses a master logo to consistently and notably represent our organization.